Youāve probably worn this shade before, maybe youāre wearing it right now. You probably already know that Essieās Ballet Slippers is one of the brandās most iconic shades. What you may not know is the story behind this shade and what makes it so popular.
Essie got its start back in 1981, when founder Essie Weingarten launched her line of nail colors. The following year, she created the shade Ballet Slippers to pay homage to her childhood. When she was a young girl, she would frequently get manicures with her mother. If Weingarten - a budding ballerina at the time - did well in her ballet class, her mom would take her to get her nails done at the local beauty parlor. Many years later, she created a delicate, feminine polish reminiscent of her ballet days.
Fast forward 36 years later, Ballet Slippers continues to be one of Essieās most popular shades. Itās even become a go-to shade of the royal family. Back in 1989, Queen Elizabethās hairdresser requested a bottle of Ballet Slippers to be sent to Buckingham Palace - giving it the ultimate āsafeā stamp of approval. HerĀ stamp of approval put Ballet Slippers on the map. Meghan Markle wore the best-selling shade at her wedding this past year.
According to Glamour, nearly 80,000 bottles of Ballet Slippers were sold last year,Ā which madeĀ it the best-selling Essie shade of 2018. Today, a bottle is sold every two seconds. You do the math.
Aside from being a popular shade among the royals, Ballet Slippers has also gained attention inĀ mainstream media. It made a cameo in novels including The Devil Wears Prada (2003) and Donāt You Forget About Me (2008). Ballet Slippers has also been spotted on the red carpet. Emma Stone wore the shade at the 2018 Met Gala. Other celebrities whoāve been seeing wearing it include Barbara Streisand and Mandy Moore. āBallet Slippers has less pink than similar polishes, so itās better-suited for high fashion and couture styles,ā says celebrity manicurist Emi Kudo.
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Ballet Slippers has also gained traction on social media. A search for #BalletSlippers on Instagram brings up over 40,000 posts (most of them being of the shade and not actual ballet slippers).
Itās probably safe to say that Ballet Slippers will not be going away anytime soon. Itās a delicate and feminine shade thatās timeless and continues to maintain relevancy. From celebrities to brides-to-be, Ballet Slippersā delicacy and femininity continue to make it one of Essieās most iconic shades.
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2 comments
I wear ballet slippers on my toe nails and am looking for a matching shade for my manicure. I get powder manicure and cannot find an exact match.
I wear ballet slippers on my toe nails and am looking for a matching shade for my manicure. I get powder manicure and cannot find an exact match.